Coca-Cola will start selling drinks in paper bottles. The test of the new packaging will begin this summer, writes the BBC.
The Danish Paper Bottle Company created the paper bottle prototype. It contains a thin plastic insert, but the company aims to create a 100 percent recyclable bottle without plastic. Coca-Cola will pour its Adez drink into two thousand bottles from Tobacco. They will first be sold through a retail chain in Hungary.
Earlier it was reported that Coca-Cola, PepsiCo, and Nestlé have become world leaders in plastic pollution. About 15 thousand volunteers found and analyzed the composition of discarded plastic in 55 countries. The garbage from Coca-Cola products was found in 51 of 55 countries.
In October it became known that Coca-Cola decided to close 200 of its brands, that is, almost half of the entire portfolio. The company will drop its Diet Coke Tab, Zico coconut water, Odwalla juice, and a number of regional brands.